Tuesday, March 3, 2026
HomeCustomer Experience NewsRRD Brings New Dimensions To Interactive Customer Experience

RRD Brings New Dimensions To Interactive Customer Experience

R.R. Donnelley & Sons has taken a major step towards enhancing interactive customer experience by launching a full suite of 3D solutions. The suite is to assist manufacturers and retailers build rich customer experience and boost go-to-market speed. RRD is a leading marketing and business communications service provider across the globe.

With features like modeling, animation rendering, and interactive engagements, the new solutions from RRD are designed to use the capabilities of new-age technologies like 5G and spatial web. Digital prototyping, AR, and VR are other technologies playing a crucial role in transforming the customer experience under 3D solutions.

RRD’s 3D Solutions To Benefit The Following Areas: 

  • In-store shopping experience: 3D solutions will help retailers to boost the in-store experience of the shoppers, by creating highly immersive campaigns.
  • Optimization of supply-chains: By decreasing the time-to-market, the 3D solutions will enable businesses to optimize the supply-chains across the globe.
  • Transforming e-learning: RRD’s suite will allow the businesses to provide training and learning sessions through immersive training procedures thereby enhancing the employee experience.

The 3D solutions aim to allow organizations to smoothen their operations along with accelerating the user-experience with the help of digital transformation and prove a competitive differentiator for the brands.

 

 

           

 

About the author

Efrat Vulfsons
Efrat Vulfsonshttps://www.prsoprano.com/
Efrat Vulfsons is the CEO & Co-Founder of PR Soprano and the editor of CXBuzz parallel to her soprano opera singing career. Efrat holds a B.F.A from the Jerusalem Music Academy in Opera Performance.

RELATED ARTICLES

Amrutha-Murthy

CXBuzz Interview With Amrutha Murthy Managing Director, Customer Experience & Mystery...

56
Hi Amrutha, tell us about yourself and your background? I am currently the Managing Director, Customer Experience and Channel Performance at Ipsos Australia; living in...
CXBuzz Interview with John Jordan SVP of Customer Experience at 1010data

CXBuzz Interview with John Jordan SVP of Customer Experience at 1010data

37
Hi John, tell us about yourself and share some background about 1010data (how you ended up joining 1010data) I have been in Tech for 25 years and have spent...

Most Popular