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Home Industry Insights News BIG In Digital Partners with Alida To Improve Customer Experience in Asia

BIG In Digital Partners with Alida To Improve Customer Experience in Asia

Customer Feedback to Play an Important Role in Elevating Customer Experience

BIG In Digital, one of the leading technology-based marketing firms based out of Indonesia has partnered with Alida, the provider of the first CXM and Insight Platform to elevate the customer experience in Asia.

The two companies are to work together on digital transformation journeys of the organizations and help clients capture the voices of their customers. The feedback and reviews are then to be converted into insights that can help brands to improve customer experience and offer more personalized services. Financial, health care, technology, CPG, and retail are the major sectors that the duo will target.


The role of Alida Network will be to offer industry-specific insights that will enable organizations to create engagement strategies. BIG in Digital will provide the right solutions to allow businesses to listen to their customers take measurable actions.

Ross Wainwright, CEO at Alida commented that they are thrilled to grow a network by joining hands with BIG in Digital and that they are confident of the partnership aimed to deliver the best solutions to brands to elevate the customer experience.

About the author

Efrat Vulfsons
Efrat Vulfsons is the CEO & Co-Founder of PR Soprano and the editor of CXBuzz parallel to her soprano opera singing career. Efrat holds a B.F.A from the Jerusalem Music Academy in Opera Performance.


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